Van der Meer has been at the helm of many major media brands, ranging from mass market to luxury.
Coastal Living, with over 4 million readers, serves an affluent audience interested in interior design, travel, food and lifestyle. Under van der Meer's reign, the brand grew to have a robust social media and digital presence, plus e-commerce and licensing arms. The brand won numerous industry awards for digital and print during her tenure.
Condé Nast Bridal Group
Modern Bride positioned itself as a new voice in the weddings world, delivering smart content and dynamic fashion. It was known for successful signature programs such as Modern Bride Trendsetters, Modern Bride of the year and 50 World's Best Honeymoons.
Award-winning Elegant Bride cornered the luxury market with its beautiful fashion and beauty coverage.
Your Prom featured celebrities on its cover and addressed fashion and beauty for this all-important rite of teenage passage: the high school prom.